We talked to our friends at the Vancouver Business Journal last week, and they did a great little story on both our history and our future.
When Jim Voorhees was at NASA’s Ames Research Center in California, he and his colleagues were handed a unique challenge: design training materials for a helicopter that didn’t exist.Using high definition computer simulation, the team came up with training that not only worked, but contributed to the development of what became the Comanche stealth helicopter.
Later, Voorhees, who holds a doctorate in human factors from Texas Christian University, formed Vancouver-based Instructional Technologies Inc. (ITI). The new company developed computer-based training materials for young drivers in Australia and then produced training materials for Singapore Army drivers with Lockheed Martin.
It was on a tour of several American trucking company headquarters, though, that Voorhees realized there was a need for safety and operational training for truck drivers – training that was both user-friendly and more visual. A niche was created, and ITI was off and running.
For the complete "Company Spotlight," visit the VBJUSA.com site.